BigAdda, a social networking arm of Reliance Entertainment, announced that it will be shutting down the social networking service. BigAdda will now enter into the crowded but rapidly growing Indian e-commerce market. Users have been given 15 days to backup all their personal content before it becomes unavailable.
FindMyMatch.in (FMM) attempts to bring thousands of offline matrimonial advertisements on the Internet. By providing a search facility through Internet and Mobile phone, FMM attempts to provide truly integrated services and taps into the traditional less tech savvy Indian matrimonial service market.